By prioritising authenticity, credibility, and relationship-building, we help you create live and recorded video content that subtly drives deeper connections without alienating your audience with overt promotions, which can also be repurposed into media of multiple forms and targets. This "selling without selling", conversational strategy enhances your brand’s image and positions your organisation for long-term success.
In a world where consumers are increasingly sceptical of traditional advertising and training, this approach can help your content stand out and truly resonate with your audience.
Elevate your brand’s presence with content that’s not just seen, but remembered. We help you create cohesive, impactful media that drives results.
Introducing Visual PR, a premier provider of regular, client-branded, talk-show-style video content for commercial and sporting clients. Each month, we deliver dynamic, authentic, and engaging broadcasts or recordings that captivate audiences and enhance brand credibility. Our natural conversational format not only entertains but also builds trust and engagement.
From every episode, we generate a wealth of content - video, audio, and text - that can be seamlessly integrated into and link up your marketing, PR, training, and management strategies.
By discussing your knowledge, experiences, and advice in a natural conversation, you can increase deeper and more personal connections with potential customers, and regain control of how your information is received and perceived.
No more scripts awkwardly read to the camera for your video content, which never feels natural to do or watch! When someone is reading from a script there is a natural cynicism, but when it is a free-flowing discussion, which can be interactive with your audiences (questions/comments on screen) and expand on naturally, there is a greater trust and credibility.
LET YOUR BRAND VOICE BE FOUND, BE SEEN, BE PERSONAL, AND BE FELT!
What would your thoughts and emotions be if you were told that you needed to create regular and consistent long-form YouTube video content, podcast audio content, short-form social media video clips, written PR and marketing content, and various other forms of marketing collateral to maintain or grow your levels of success?
Well, what if we told you it could take less than an hour per month of your time?
We start with longer-form talk-show-style video content where we interview and chat with you/your guests (can be self-hosted too), which is either broadcast live to, or recorded "as-live" and uploaded to, YOUR YouTube, LinkedIn, and Facebook channels. This is done either from our client-branded virtual studio for remote guests/hosts, in person with a multi-camera setup, or a hybrid of the two.
From that one conversation, Visual PR creates for you various video, audio, and textual marketing, PR, and/or training content. These can also assist with SEO (Search Engine Optimisation) efforts (YouTube is the second largest search engine...), and even facilitate live interaction during those conversations. We then link them all together to feed each of their successes.
Whether it is done for you, with you, or working with your PR and Marketing agencies or departments, our targeted, cumulative, and interlinked work maximises your results with much less effort required by you! We typically work for and with our clients on a retainer basis (although one-off episodes or live events are possible, if appropriate) to ensure consistency and ever-growing results.
Bring your written articles to life, and resonate with your potential customers, with credibility and authenticity that they can instantly and deeply experience!
Whether in person with our multi-camera studio setup (brought to you, or you to us), or our client-branded virtual studio allowing guests to appear online from wherever you/they are in the world, the work is done for and with you (including professionally hosted and presented if preferred).
We make sure they are all linked together and promoting each other to maximise the success of your PR and Marketing strategies.
Put yourself back in control of how you can connect with your potential customers in an ever-more disconnected world, and take your brand connections to a deeper and more personal level.
Visual PR is a complementary addition to written PR, corporate videos, and podcasts. Making effective use of YouTube being the second largest search engine, and the veracious appetite for video and audio content...
The PR philosophy is about the sales message being under the surface rather than overt and in the face. The priority is given to helpful, informative, engaging, educational, and insightful content which helps the viewers connect on a deeper and personal level and feel the credibility and integrity of you, your people, and your brand in a more natural way. Visual PR brings your PR to life!
When it resonates with them or provides the authenticity and connection that they (and you) were looking for, then it triggers meaningful conversations. Give people the chance to really understand what you are trying to say and to experience your true personality.
These shows can incorporate the following examples and can include viewers' questions and comments if broadcast live.
This is just a selection of our clients and some previous episodes broadcast
